How does CRMX work?

We are facing a paradigm shift in sales models which affect business cycles because:

Data
Enrichment

The customer profile or buyer persona for the campaign is defined, with the help of market analysis tools, to obtain critical indicators and the size of the target market.

The accounts are extracted from different sources, according to the defined buyer persona, offering the possibility of repeating the process as many times as desired in the creation of other campaigns.

Accounts are enriched by excluding data already being worked within the company or by including desired accounts in a campaign, ensuring the cleanliness of these databases for the optimization of resources.

Each account is automatically identified, prioritized, and validated through an analytics process. After that, each one of them is qualified, profiled and validated, and matured into business opportunities and/or into closed deals, depending on the scope.

Sales
Accuracy

Lead
Nurturing

Execute "go to market" by automating campaigns through value assessments, email marketing, and other channels in order to nurture and qualify business opportunities.

Leads or qualified opportunities are intelligently routed to channels, distributors, or vendors for closure.

Lead
Routing

Revenue
Validation

Automatic recognition of commissions for internal sales or to third parties is performed, applying rules.